Crowdfunding Portals

The JOBS Act of 2012 allows retail investors to purchase unregistered securities offered through crowdfunding websites.  The Act limits the amount that investors can invest in a 12-month period based on income and net worth. The SEC and FINRA proposed rules on crowdfunding on October 23, 2013. Comments were due on February 3, 2014.

FINRA’s proposed rules, which are designed to be consistent with the SEC's proposal, seek to ensure that the capital raising objectives of the JOBS Act are advanced in a manner that is consistent with investor protection. Pending adoption of the SEC’s proposed rules, no JOBS Act crowdfunding is lawful.

Under the Act, a private company raising capital under the crowdfunding exemption must use an intermediary that is either a registered broker-dealer or a funding portal.  Any broker-dealer or funding portal that engages in crowdfunding must be registered with the SEC and FINRA.  

Funding portal activities will be more limited than broker-dealers.  For example, a funding portal may not:

  • solicit transactions for securities displayed on its website or portal
  • compensate anyone for soliciting investors or pay compensation based on the sale of securities on its website or portal
  • hold customer funds or securities
  • offer investment advice or recommendations

FINRA’s proposed rules reflect the limited scope of activity permitted to funding portals. The proposed rules address a number of topics, including:

  • the membership application process
  • fraud and manipulation
  • just and equitable principles of trade
  • compliance with the JOBS Act, SEC and FINRA rules
  • preventing bad actors from engaging in crowdfunding
Content TypeDateTitle
Regulatory Notice10/23/2013Regulatory Notice 13-34
FINRA Requests Comment on Proposed Funding Portal Rules and Related Forms (7 comments)
Proposed Rule1/10/2013SR-FINRA-2013-005
Proposed Rule Change to Adopt Interim Form for Funding Portals Under the Jumpstart Our Business Startups (JOBS) Act of 2012
Form1/9/2013FINRA Interim Form for Crowdfunding Portals
Those intending to become a funding portal may submit information regarding their business to FINRA. This information will help FINRA develop rules specific to crowdfunding portals.
Regulatory Notice7/5/2012 Regulatory Notice 12-34
FINRA Requests Comment on Proposed Regulation of Crowdfunding Activities (26 comments)